Web Services For Corporate and Self-Publishing Authors
We will create your custom website to meet the needs of your publishing project including webpage layout, content creation, graphic design, E-commerce solutions, site administration and custom digital graphics, all within a CMS (content-management system).
SEO (search engine optimization)
If you want to get noticed and generate sales, having a well designed website is only the first step. SEO is the process of making your website visible and highly ranked in a search engine’s search results, with the ultimate goal of getting your website on the first Google, Bing or Yahoo page. Obviously, the more frequently a site appears in search results, the more visitors it will receive. We will implement and taylor the three categories of SEO to maximize your web presence:
1. Keyword Research is the process of determining what keywords are used by potential customers using search engines.
2. On-Site or Structural SEO involves both editing content to increase its relevance to keywords, and editing code structure to optimize how your site is ranked by search engines.
3. Off-Site SEO involves promoting a site to increase the number of backlinks, or inbound links (link building), and is not only beneficial to SEO, but will result in increased targeted web traffic. Additionally, search engines now use social-media engagement as another important ranking parameter, so maintaining a social-media presence is an integral part of off-site SEO. It is important to note that off-site SEO accounts for approximately 75% of a website’s page ranking.
If you require any further information or have any questions, please do not hesitate to contact us.